The Brand

The Brand

During a workshop in Florence, a local Pakistani came up with an idea and cruised back to his homeland to turn his dream into a reality. This is how Fayon came into existence in 2014 to match the taste of a younger and modern generation.
The brand designs and creates traditional Pakistan Pret wear with a hint of contemporary silhouettes. The vibrant hues, intricate patterns and majestic pieces bespoke of the craftsmanship and dexterity of our maestros.
Creating a bold identity for women, our exclusive range of bridal couture focuses on key ethnic ensembles with a modern twist.
The traditional roots have been a great source of motivation and inspiration in evolving this brand. To achieve an unconventional range of couture, our designers have experimented with contemporary bridal wear with modern aesthetics.
Our experts work diligently on handpicked fabric to create an imperial clothing collection. They put their day and night to ensure splendor, elegance, and classiness. Our repertoire boasts majestic Eastern dresses with a dash of Western cuts for modern, alluring and spectacular bridal apparel.
When it comes to designing luxury pret wear, it is the attention to minute details that makes the collection stand out from the rest. Use of sequins, motifs, semi-precious stones and a splash of colors will have you investing in iconic styles you may have never come across.
Fayon’s wide range of collection includes contemporary designs, exquisite hand-embroidery and dramatic cuts. The brand is involved in attention to details, painstaking hand embroideries which are significantly based on traditional artistry and makes our repertoire unique, elegant and timeless.
Fayon’s haute couture and pret- a- porter collection is available at their flagship store in Karachi and at various multi brand stores nationwide and internationally. The brand also showcases its latest collection at various international exhibitions in Dubai and America including APPNA conference.

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